Here’s an interesting magic-in-the-real-world application – it looks like someone’s taken the ol’ Magic Coloring Book / Svengali Deck principle and applied it to an actual brochure:
I can totally imagine their clients freaking out after handling the booklet.
“HOLY CRAP HOW THE HELL DID I JUST DO THAT??”
“Just sign right here, Mr. Andrews, and I’ll tell you everything.”
They could totally make a duo-language book with that application. English if you flip through it the normal way, and arabic if you flip through the reverse way. That’s how they read books anyway. ^^
Yeah, that sounds great – in fact, maybe they could even apply that idea to Japanese mangas, so that way Western readers could read it left-to-right in one direction, with purists being able to enjoy it in the traditional right-to-left order.
hmm…try to imagine if you have skipped a page and want to flip back one page or two…
Not very inconvenient, just taking a bit of cleverness away.
Wonder if they have thought of dealing with that.
Employing “designated flipping corners” like the original ones might do.
True, though given the nature of the brochure and it’s large imagery, I think that the impact of the book’s duality on the client would be worth the design ‘difficulty’. After all, if they’re going to be handling it long enough to want to go back a page, they’ll probably have figured out the book’s ‘secret’ by then, and be able to adjust the pages to re-read the ones they missed accordingly.